ServicesInsightsAbout

The Goldseam newsletter

Someone forwarded you one of these, or you found your way here from the site. Either way, put your address in below and the next one comes to you directly.

The last few

Each issue carries one of these, in full, with the argument in the email rather than a summary of it. If these are the sort of thing you would read, the list is worth being on.

Comparison

11 min read

Claude and ChatGPT vs Copilot and Gemini: which AI assistant does your business need?

From July 2026 both suites bundle the assistant into your licence, so the only live question is what you buy on top. What the 2026 Gartner survey, the trust data and the enterprise spending patterns say about Copilot and Gemini against Claude and ChatGPT - and how to split the spend.

Read more →
Decision

8 min read

Boring pays the bills: where to actually start with AI in your business

The fastest AI payback is almost never the exciting use case. It is the dull, invisible, manual work nobody puts on a roadmap - the rekeying, the chasing, the assembling. Why boring processes pay back fastest, why they never get airtime in planning, and how to find the one hiding in your business.

Read more →
Definitional

9 min read

What is a fractional CTO, and when does a business need one?

A fractional CTO runs your engineering function part-time with a full CTO remit - strategy, architecture, delivery and team. What the role covers, how it differs from interim and advisory, the signals that say you need one, and what it really costs against a permanent hire.

Read more →

Everything I have written is on the insights page. If something on there is live for you right now, a thirty-minute call sorts out whether it is worth doing.